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Meet Fitbit Luxe, a new fashion-forward fitness tracker for $149

1 day

Fitbit today announced Fitbit Luxe, a fitness and wellness tracker for fashion conscious customers. The main highlight of Fitbit Luxe is its design. Luxe comes with a soft, gentle shape that sits lightly on your wrist with a jewel...

Meet Fitbit Ace 3, the next generation activity and sleep tracker for kids

by Pradeep

1 month

Fitbit today announced Fitbit Ace 3, the next generation activity and sleep tracker for kids. The Ace 3 features more animated clock faces and new accessories that will motivate kids. The main highlight of Ace 3 is its battery lif...

Google finally completes Fitbit acquisition, promises to protect Fitbit users’ privacy

by Pradeep

3 months

Back in 2019, Google announced that it will acquire Fitbit. After facing legal hurdles around the world, Google today announced that the acquisition is now complete. Fitbit now has more than 29 million active users worldwide. Goog...

The new Fitbit Sense smartwatch comes with several features that are not available on Apple Watch

by Pradeep

8 months

Fitbit today announced Fitbit Sense, an advanced health smartwatch with several unique features. Fitbit Sense includes the world’s first electrodermal activity (EDA) sensor to help manage stress, advanced heart rate tracking tec...

Fitbit’s next smartwatch may be a 4G child tracker

by Surur

12 months

Fitbit’s next smartwatch may be a 4G child tracker, if rumours of their purchase of Chinese company Doki Technologies is true. Engadget reports that, according to their sources, Fitbit has purchased Doki Technologies, who ma...

Fitbit Charge 4 leak confirms new GPS capabilities

by Atiya

1 year

The newest fitness tracker in Fitbit’s Charge range has returned with an array of new features, most significant being the GPS tracking feature that was adopted from the higher-end models. Weighing in at a hefty 26g, the Fit...

Fitbit Premium is free for 90 days

by Atiya

1 year

Fitbit Premium has a lot more to offer since the days of Fitstar. Rather than being centred around physical fitness, the app now encompasses more aspects of the user’s health, including sleep and stress. Now, Fitbit has ex...

Fitbit enables blood oxygen monitoring feature on existing devices

by Atiya

1 year

While SpO2 monitoring is becoming the defining feature in new smartwatches, Fitbit actually had the hardware for it all along. Now, the company has enabled blood oxygen monitoring (SpO2) for Versa, Iconic and Charge 3 devices. T...

Google is now facing a DOJ probe over the Fitbit acquisition

by Anmol

1 year

Last month, Google announced that the company is officially acquiring Fitbit. Google paid a sum of $2.1 million to acquire the company. While industry analysts called it a win for Google, not everyone was happy with the purchase. ...

Google officially acquires Fitbit, plans to create its own smartwatches

by Michael Allison

1 year

Google has made a move to acquire fitness band maker, Fitbit, just after it was reported earlier this week by Reuters. While Google has been making WearOS and Google Fit for years (including under other brands), this is the firm i...

Google’s Alphabet makes a bid for Fitbit

by Michael Allison

1 year

Google’s parent company, Alphabet Inc. is considering purchasing the fitness company, Fitbit. The firm made a bid for them this week for an undisclosed amount, and neither Google nor Fitbit have commented on the Reuters repo...

Unannounced Fitbit Versa 2 goes up on sale in Bulgaria

by Anmol

2 years

We have been seeing a lot of renders surrounding the Fitbit Versa 2 but Bulgaria just went a step ahead. An online listing was recently discovered on a Trading website that claims to be selling the unannounced Fitbit Versa 2. The ...