Microsoft adds 20 Mixed Reality Partners in expansion of the HoloLens Agency Readiness Partner Program

Microsoft has expanded their Mixed Reality Partner Program to include 20 new agencies, taking the previous HoloLens Agency Readiness Partner Program (which will be folded in)  up to 30 strong. These partners, from around the world,  help Microsoft deliver compelling mixed reality solutions across industries, including education, healthcare, architecture, engineering, construction, and design, producing tangible results such as proof-of-concepts (POC), pilots and deployments of world class mixed reality solutions, leading the digital transformation for customers like Boeing, Cirque du Soleil, Cleveland Cavaliers, Cylance, Lowe’s, Jabil, Paccar, PGA Tour, Real Madrid, and Stryker.

The new Mixed Reality Partner Program now includes systems integrators (SIs) and digital agencies around the world. As members of the Mixed Reality Partner Program system integrators and digital/creative agencies will play a critical role in building 3D and mixed reality experiences for enterprise commercial customers.

Eligible partners will begin a multi-week readiness program that consists of both in-depth technical training on mixed reality solutions and sales and marketing readiness. Upon completion of the program and a successful customer POC, partners can qualify to receive a wide range of benefits, such as direct access to Microsoft engineering support and mentorship, as well as marketing and sales assistance. Qualified partners that are accepted into the program will participate in joint business planning with the Mixed Reality extended team, which includes engineers, product managers, field sales and marketing leads

Partners who already have deep expertise in designing and deploying mixed reality solutions will have the option to take a fast track and immediately work with the Microsoft team on plans to engage customer accounts.

Partners can learn about and apply to join the Mixed Reality Partner Program here.