Microsoft set to rebrand Bing to Microsoft Bing


1, 2020

Microsoft appears to be set to rebrand its Bing search engine by adding the Microsoft name and logo to the service.

Currently, most people see the stylized B when they do a search. However, some users are seeing a new logo which can be seen below.ALumia demonstrated the new change in video:

After years of slow growth, Microsoft’s Bing earnings saw a precipitous 18% drop in revenue due to the COVID-19 pandemic, and the change may be Microsoft’s attempt at addressing the fall in income by unifying the service with the very successful Microsoft brand.

What do our readers think of this change? Let us know below.

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