At NRF conference, Microsoft and its several partners announced Windows-based, modern POS solutions that are EMV compliant, including Panasonic, FreedomPay and HP. These new POS devices will provide a more personalized and secure shopping experience, allowing retailers to be mobile or stationary at the POS, make tailored offers to customers while they’re checking out, and meet new security requirements.
Panasonic today announced Toughpad FZ-R1, the world’s first Windows 8.1 tablet computer to incorporate a Europay, MasterCard and Visa (EMV) reader for secure payments, purpose-built to accept most electronic payments. The magnetic stripe reader (MSR) has encryption at the point of swipe, while the built-in chip and PIN combined with signature technology not only addresses changing payment card technology, but also increases payment security.
Combined with its fully featured countertop cradle that connects to existing peripherals, the Toughpad FZ-R1 gives retailers a path toward a complete mobile POS solution that enhances customer engagement, improves satisfaction and helps turn showrooming customers into store sales — at the point of service.