Nokia is regaining the confidence of the Finnish population, if a survey of 1000 Finns by Taloustutkimus is anything to go by.
The annual survey found 49% of Finns said their next phone would be a Nokia, up from 45% last year.
The number is still down from 68% in 2011, but it indicates that Nokia has recaptured the attention of Finns even against intense competition from companies such as Samsung and Apple and after their smartphone platform switch.
The 49% share compares with 19% who want a Samsung, only 10% who want an Apple, and 18% undecided.
They survey found of those who earned more than 70,000 Euro per year 43% wanted a Nokia, vs only 15% who wanted an iPhone, and that those who preferred an iPhone were dominant with those between 50-64, while the youth preferred Nokia.
All professions except farmers preferred Nokia, while farmers preferred Samsung.
While Nokia holds a special status in Finland, being associated with patriotism, the improvement in its standing there can still be seen as a bellwether for similar, if less dramatic improvements elsewhere.
Read more at Yle here.
