Windows 8 gets massive exposure at MTV Awards

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Continuing with their quest to make it so you can not turn on the TV without seeing Windows 8 and Windows Phone 8, Windows 8 had a massive presence at the MTV Europe Music Awards.

There presenters Heidi Klum and Sway used a massive Windows 8 touch screen to interact with viewers and keep up to date with what’s going on back stage.

With Microsoft intending to roll out a big Windows Phone 8 campaign starting today featuring a variety of celebrities I suspect we can start to see the shape of Microsoft’s marketing push now – being associated with celebrities and hoping some of the cool will rub off.

Do our readers think this approach will work? Let us know below.

Via Neowin.net and Mashables.com

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