The Apple Card is probably coming in August

Apple’s newest product isn’t a fancy new iPhone or iPod, it’s a simple low-tech credit card. The firm announced it earlier in March with the promise of a summer debut, and now we have a clearer idea of when that summer debut might be.

As per Bloomberg’s Mark Gurman:

The Apple Card is targeted to launch as early as the first half of August. That timing means the project is on schedule for the summer release date that Apple first announced in March. People who own an iPhone will be able to sign up for the card via the Wallet app, which will have built-in Apple Card support as part of the latest iOS 12.4 update.

As the first half of August is just days away, we’ll learn more about the Apple Card pretty soon should this report turn out to be accurate.  As for the Apple Card itself, it’s a credit card built by Apple to help its users make better use of their credit (whether that is wise or not is another question.)

“Apple Card builds on the tremendous success of Apple Pay and delivers new experiences only possible with the power of iPhone,” said Jennifer Bailey, Apple’s vice president of Apple Pay in March. “Apple Card is designed to help customers lead a healthier financial life, which starts with a better understanding of their spending so they can make smarter choices with their money, transparency to help them understand how much it will cost if they want to pay over time and ways to help them pay down their balance.”