Report: Microsoft Mobile now the 3rd largest smartphone vendor in India


Research firm Gfk today reported that Microsoft Mobile is now the 3rd largest smartphone vendor in India. According to Gfk, the company has 12% market share in India. However, Samsung is the top smartphone vendor in India with 33% market share. Samsung is followed by Micromax with 18% market share. It’s worth noting that, Nokia is second on overall market share (21%). The company is still selling a large number of feature phones in India. Times of India notes:

Gfk data for July, August and September showed South Korea’s Samsung had achieved a 33% market share at the end of the period after gaining over a percentage point from August. Home-bred Micromax came in second with more than 18% share, adding a tad over the previous month while Finnish handset maker Nokia, now owned by Microsoft, managed to keep itself going at No. 3 with 12% share. ET has reviewed the research firm’s data. In the wider market that includes feature phones, Samsung led with about a fourth of the market share while Nokia continued to be No. 2 at about 21%.Micromax, however, came in a distant third at 13.5%, data showed.

India is one of the largest markets for feature phones. Most of the phone manufactures are now focusing on low-end devices. As you might know, Microsoft recently stopped producing Nokia X Android smartphones. However, the company didn’t stop producing feature phone as it is still a good source of revenue for the company. We’ve also seen couple of new feature phones from the company recently.

Source: TOI | Via: NPU

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