Report: Microsoft Mobile now the 3rd largest smartphone vendor in India

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Research firm Gfk today reported that Microsoft Mobile is now the 3rd largest smartphone vendor in India. According to Gfk, the company has 12% market share in India. However, Samsung is the top smartphone vendor in India with 33% market share. Samsung is followed by Micromax with 18% market share. It’s worth noting that, Nokia is second on overall market share (21%). The company is still selling a large number of feature phones in India. Times of India notes:

Gfk data for July, August and September showed South Korea’s Samsung had achieved a 33% market share at the end of the period after gaining over a percentage point from August. Home-bred Micromax came in second with more than 18% share, adding a tad over the previous month while Finnish handset maker Nokia, now owned by Microsoft, managed to keep itself going at No. 3 with 12% share. ET has reviewed the research firm’s data. In the wider market that includes feature phones, Samsung led with about a fourth of the market share while Nokia continued to be No. 2 at about 21%.Micromax, however, came in a distant third at 13.5%, data showed.

India is one of the largest markets for feature phones. Most of the phone manufactures are now focusing on low-end devices. As you might know, Microsoft recently stopped producing Nokia X Android smartphones. However, the company didn’t stop producing feature phone as it is still a good source of revenue for the company. We’ve also seen couple of new feature phones from the company recently.

Source: TOI | Via: NPU

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