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TechSpot has been able confirm with Microsoft that Isaiah Mustafa, the â€˜Old Spice Guyâ€™ from viral video fame will in fact be part of the launch of Windows Phone 7 in Australia.
"Yes. Isaiah Mustafa is coming to Australia for the launch of Windows Phone 7 at retail. He will be involved in a mix of broadcast, radio, print and digital outreach while down under." a Microsoft spokesperson said.
Not having had any urges to watch a man with his shirt off I was not one of the close to 100 million views of the viral videos. However for those like me who missed the summer phenomena I have embedded an example above.
Is this paragon of manliness just what Microsoft needs? Let us know below.
Thanks Randy for the tip.