Microsoft Q4 2020: Bing Search Business revenue plummets 18% due to COVID-19
1 min. read
Published on
Share this article
Improve this guide
Read our disclosure page to find out how can you help MSPoweruser sustain the editorial team Read more
Microsoft’s search engine revenue growth, which has already been slowing, has run into a brick wall due to the COVID-19 crisis.
Search advertising revenue excluding traffic acquisition costs decreased by 18% (down 17% in constant currency) or $353 million, meaning the Bing Revenue was around $1,608 million, around the same size as the Surface division.
Search Revenue was negatively impacted by reductions in advertising spend due to the ongoing pandemic-related economic crisis.
The numbers dragged down the Performance of the More Personal Computing division, which still however overall saw $12.9 billion in sales, up 14%.
With the crisis still far from over we will have to see how long Microsoft can tolerate this poorly performing business.
See Microsoft’s full earnings results here.
User forum
0 messages