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Forbes spoke to Drew Bamford, HTCâ€™s head of User Experience about their plans for the future of HTC Sense.
Drew spoke enthusiastically about HTC Sense adding a cloud-based component, and plans to use it as a content delivery platform and part of the digital living room, and also as a place to add more â€œnatural interactions.â€
Drew spoke of a ereader application integrated in Sense, which will help deliver music, magazines, newspapers and video to users, both in Europe and the USA.
â€œOur intention is to build experiences that further integrate content acquisition and discovery and release them in U.S. products,â€ said Bamford.
He also spoke about the HTC Media Link, a DLNA adaptor with HDMI output, which he described as a â€œmini set-top boxâ€ and â€œa phone with no screenâ€ and imagined a future with phones were portable DVRs, collecting and storing shows that can then be played wirelessly to TVs.
He also spoke with excitement about video calling and 4G. â€œAt some point, you can imagine replacing your home Internet service with your 4G phone,â€ he says. â€œI think weâ€™re on the cusp of that transformation where mobile products and living room life collide.â€
â€œOver the next year or so, weâ€™ll be taking Sense and making it a richer, more capable, more compelling experience,â€ says Bamford. â€œWe donâ€™t plan on abandoning the foundation of Sense weâ€™ve built so far.â€
Of course all of this is all very interesting, but with the user experience now firmly in the hands of Microsoft, there is a question if HTC will extend these efforts to their Windows Phone 7 devices. It is of note that HTCâ€™s Windows Phone 7 handsets do not support DLNA used by HTC Media Link, and none feature TV out like many of HTCâ€™s Android handsets. HTC also did not release an ereader app on their Windows Phone 7 handsets, despite having the same feature on their Windows Mobile handsets earlier.
On the other hand HTC did find a way of bringing some Sense features, like HTC Attentive Phone, on Windows Phone 7 handsets, so the company clearly has some scope and commitment to Windows Phone 7, so we hope to see more Sense on Windows phone 7 in the future.
Also from Forbes we have Drew Bamford addressing the Windows Phone 7 question directly.
â€œHTCâ€™s goal is for the Sense experience to span all of our products,â€ says Bamford. â€œMicrosoft has its own goal of consistency across Windows Phone 7 products. I think it comes down to working closely with Microsoft to do as much as we can.â€
He continued:â€œWe have a good relationship with Microsoft so weâ€™re continuing to work with them to figure out how to enable a Sense experience without breaking their model,â€ â€œOur expectation is that we will be able to do more over time.â€
Read the full interview at Forbes here.