Twitter is now making tweetstorms an official feature

Twiter is now rolling out official support for threads, otherwise referred to as tweet-storms. The format has been popularly used by prolific Twitter users to either tell stories in tweet format, expound on political theory, or launch into explainers all without leaving the comfort of Twitter’s 280 character limit.

While Tweetstorms have been on the platform for years now, with apps and even websites sprouting up to help make tweet storming easier, this is the first time the social media company is officially incorporating the practice.

In a blog post, Twitter’s Sasank Reddy explained the rationale behind the decision, “Now, hundreds of thousands of threads are Tweeted every day! But this method of Tweeting, while effective and popular, can be tricky for some to create and it’s often tough to read or discover all the Tweets in a thread. That’s why we’re thrilled to share that we’re making it simpler to thread Tweets together, and to find threads, so it’s easier to express yourself on Twitter and stay informed.”

It’ll be easier to make and identify threads, with visual cues like a “+” button in the composer and a “show this thread” indicator when scrolling through your timeline.

Twitter will be rolling out thread support to iOS, Android and the desktop via the Web in the coming weeks.