Nokia Stores To Be Rebranded As Microsoft Priority Reseller Stores, First Rebranded Store Opened In India

Microsoft today opened their first Microsoft Priority Reseller Store in Ambience Mall in Gurgaon, India. Microsoft has just started the transition of Nokia retail stores to Microsoft branded stores across the world. Nokia Priority Dealer stores will be now known as “Microsoft Priority Reseller Stores” and the value and experience stores will be known as “Microsoft Mobile Reseller Stores”. Microsoft Priority Reseller Stores will be exclusively selling Microsoft Lumia device, Xbox One and Windows tablets. And Microsoft Mobile Reseller Stores are store-in-store at third-party multi-brand retail outlets selling both Lumia and Nokia feature phones.

A total of 15,684 retail outlets and 324 care centers will get a makeover around the world. Over 3,287 outlets will get a complete makeover with Microsoft Branding while the rest of the stores will have an updated look with Microsoft branding. Particularly in India, a total of 8,872 stores and 119 care centers will have new look. Among 8,872 stores in India, 441 outlets will get a complete makeover while the others will be refreshed look alone. Similarly in Brazil, Microsoft will be rebranding over 50 Nokia Stores this year.
Image Credit: Fonearena