Huawei's awesome Mate 30 will probably not launch in Europe

Huawei is launching its Mate 30 Pro tomorrow — to sales irrelevance. The Mate 30 — despite launching in Germany — will not go on sale in the country or other European regions. This is due to the trade restrictions placed on Huawei by the US government on the firm preventing it from being traded with by American companies. This means that as the new Mate 30 line won’t be pre-loaded with Google’s suite of apps, it’ll become unviable to sell it in the US.

With the US unlikely to shift its position anytime soon, it appears that the Chinese firm’s smartphone operations are about to get far more local. Huawei’s home market of China doesn’t rely on Google’s Play Store, and local users will be happy with App Gallery and WeChat for the majority of their tasks. It’s outside China that it becomes dicey, and this move appears to be a recognition of that fact.

“Huawei will continue to provide security updates and aftersales services to all existing Huawei and Honor smartphone and tablet products covering those have been sold or still in stock globally, Huawei said earlier this year. “We will continue to build a safe and sustainable software ecosystem, in order to provide the best experience for all users globally.”

Google also reassured users that their existing devices will continue to remain supported. However, if it becomes unprofitable for Huawei to keep making its own phones, it is hard to imagine the firm being able to justify updating older Android phones for the long term.

Source: Let’s Go Digital