Analyst company Canalys have posted their prediction for the PC market in 2019 and has some good news for Microsoft and PC OEMs.
According to their analysis, they expect PC sales to grow 0.3% growth after seven years of decline.
The Asia Pacific region is expected to be the key driver with PC shipments in Asia expected to overtake that of Western Europe.
“Windows 10 refresh will continue to be the main driver of commercial demand for PCs in 2019,” said Canalys Chief Analyst Alastair Edwards. “This will be buoyed by strong economic performance and business spend in the United States, the largest PC market in the world, as well as a continued global push to upgrade on the back of heightened IT security concerns. Furthermore, 2019 is likely to bring about an easing of component supply constraints that have recently plagued the industry. Intel and its partners have admitted that tight supply of 14 nanometer processors will delay PC shipments this year, while DRAM shortages will start to ease toward the end of 2018, with the effects to be felt next year. Pent-up demand from this year will boost growth in 2019 as these issues are resolved.”
They, unfortunately, do not expect this push, driven by the move to Windows 10, to last, and expect that vendors will move to more premium and higher margin PCs such as gaming PCs towards the end of 2019 to maintain profitability.