Google’s Chromebooks dominate the education market in the United States, and that’s no secret. Chromebooks are cheap, easy to deploy, and overall they are much simpler for use in schools when compared to Windows 10. Microsoft is, of course, aware of this and the company has been trying to lure users away from Chrome OS to Windows for a few years now. Redmond recently released a new version of Windows 10, called Windows 10 S, to offer a simple and more secure experience for its education audience on affordable devices. The company’s latest attempt to grab Chromebooks owners’ attention involves directly comparing Windows 10 with Chrome OS.
Microsoft today released two new videos (via The Verge) on the official Windows channel on Google-owned YouTube, where the company compares Windows 10’s features such as Windows Ink, Cortana, Windows Hello, Microsoft Edge, and security with Chrome OS. The videos actually compare Windows 10 Pro with Chrome OS, which is surprising to see as Windows 10 S is more powerful than Windows 10 Pro in one of the scenarios. In one of the videos, Microsoft is comparing Windows 10 Pro with Chrome in classrooms but Windows 10 S would arguably be a lot more appropriate here for obvious reasons. That’s mostly because Windows 10 S makes deploying new laptops in classrooms a lot easier for IT Pros as they can simply make one configuration for a laptop and then import it via a USB flash drive to other laptops when setting them up. After all, Windows 10 S, not Pro, is meant for schools and students.
Microsoft is clearly scared of Chromebooks, so the company is making sure to cover its bases in that world, too. In the second video, Microsoft claims Windows 10 Pro provides a superior experience than Chrome and compares some of the security features found in Windows 10 with Chrome:
These new videos from Microsoft aren’t as vile as the “Scroogle” ads the software giant started releasing a few years ago. It’s no secret that Windows 10 Pro and Windows 10 S are both more powerful than Chrome OS, but Microsoft is still struggling to get Windows 10 to more schools and colleges — at least in the United States. Whether Windows 10 S will change the picture is yet to be seen, but the cheap Windows 10 S devices may finally be able to get the job done for Microsoft.
We’ll just have to wait and see.