Nokia Sells 7.4 Million Lumia Windows Phone Devices In The Second Quarter 2013
4 min. read
Published on
Read our disclosure page to find out how can you help MSPoweruser sustain the editorial team Read more
Nokia today announced their financial reports for Q2 2013. The results were mixed with revenue declining to €5.69 billion ($7.4 billion) and a loss of €115 million ($150 million) in the quarter. On the positive side, Lumia Q2 volumes increased 32% quarter-on-quarter to 7.4 million units, reflecting strong demand from customers for a broadened Lumia product range.
Nokia expects Devices and Services division’s operating margin in the third quarter 2013 to be approximately negative 2 percent as Nokia ramp-up for our high-end Lumia smartphones and new Mobile Phones devices.
From Nokia’s financial report for Q2 2013,
SMART DEVICES
The following table sets forth a summary of the results for our Smart Devices business unit for the periods indicated, as well as the year-on-year and sequential growth rates.
SMART DEVICES RESULTS SUMMARY | |||||
Q2/2013 | Q2/2012 | YoY Change | Q1/2013 | QoQ Change | |
Net sales (EUR million)1 | 1 164 | 1 541 | -24% | 1 164 | 0% |
Smart Devices volume (million units) | 7.4 | 10.2 | -27% | 6.1 | 21% |
Smart Devices ASP (EUR) | 157 | 151 | 4% | 191 | -18% |
Gross margin (%) | 21.1% | 1.7% | 20.7% | ||
Operating expenses (EUR million)2 | 406 | 540 | -25% | 420 | -3% |
Contribution margin (%)2 | -14.1% | -32.9% | -16.2% |
Net Sales
On a year-on-year basis, the decline in our Smart Devices net sales in the second quarter 2013 was due to lower volumes, partially offset by higher ASPs.
On a sequential basis, Smart Devices net sales were flat with higher volumes offset by lower ASPs.
Volume
The year-on-year decline in our Smart Devices volumes in the second quarter 2013 continued to be driven by the strong momentum of competing smartphone platforms and our portfolio transition from Symbian products to Lumia products. The decline was primarily due to lower Symbian volumes, partially offset by higher Lumia volumes. Our Symbian volumes decreased from 6 million units in the second quarter 2012 to approximately zero in the second quarter 2013. Our Lumia volumes increased from 4.0 million in the second quarter 2012 to 7.4 million in the second quarter 2013.
On a sequential basis, the increase in our Smart Devices volumes in the second quarter 2013 was due to higher Lumia volumes, as we started shipping the Lumia 520 and 720 in significant volumes. In the second quarter 2013, the vast majority of Smart Devices volumes were from Windows Phone 8-based Lumia products.
Read full report on Smart Devices after the break.
Average Selling Price
The year-on-year increase in our Smart Devices ASP in the second quarter 2013 was primarily due to a positive mix shift towards sales of our Lumia products which carry a higher ASP than our Symbian products, partially offset by our pricing actions.
Sequentially, the decrease in our Smart Devices ASP in the second quarter 2013 was primarily due to a negative mix shift towards sales of our lower priced Windows Phone 8-based Lumia products as well as our pricing actions.
Gross Margin
The significant year-on-year increase in our Smart Devices gross margin in the second quarter 2013 was primarily due to inventory-related allowances. Specifically, in the second quarter 2013 Smart Devices gross margin benefited from the reversal of approximately EUR 20 million of previously recognized inventory-related allowances related to our Lumia devices. In contrast, in the second quarter 2012, Smart Devices gross margin was negatively impacted by approximately EUR 220 million of allowances related to excess component inventory, future purchase commitments and an inventory revaluation. In addition, the year-on-year gross margin increase was due to lower warranty costs, reduction in certain fixed costs and the introduction of Windows Phone 8-based Lumia products, partially offset by a net negative impact related to foreign currency fluctuations.
On a sequential basis, the increase in our Smart Devices gross margin in the second quarter 2013 was primarily due to a positive product mix shift towards Windows Phone 8-based Lumia products, partially offset by lower reversals related to inventory-related allowances. Specifically, in the second quarter 2013 Smart Devices gross margin benefited from the reversal of approximately EUR 20 million of previously recognized inventory-related allowances related to our Lumia devices, compared to a EUR 50 million benefit in the first quarter 2013.
Increases or decreases to Smart Devices inventory-related allowances may be required in the future depending on several factors, including consumer demand and continued ramp-up, particularly related to our new Lumia products.
Source: Nokia
User forum
0 messages