(Update: It's not the new unified Windows Store) Microsoft's universal app store for Windows 10 goes live on the web

UPDATE: A Microsoft spokesperson has reached out to us stating that it’s not the new unified Windows Store and that the company will share more on the new unified Windows Store soon. Here’s the full statement:

“The Apps on Windows site lets you browse both Windows and Windows Phone apps, but is not the new unified Windows Store. We’ll share more on the Windows Store soon.”

Original article follows below:

As July 29 approaches, Microsoft takes more steps to get Windows 10 ready for its first public outing. Aside from today’s RTM release, Microsoft has also launched the new Windows universal store on web. While the site was previously available, albeit hidden, users had to use the old Windows Phone and Windows store websites to get apps.

As of today however, the old Windows 8 and Windows Phone 8.1 web stores have now been retired. Links to either of the stores now redirect to the new Universal app store which has over 600 thousand apps, including Facebook, Twitter, Instagram, Vine and Windows apps like Fhotoroom, Pepper, Converge and Readit.

While the new store makes it easier to find  apps that are compatible with your device, it also lacks some features that the old one had. You can no longer download XAPs/APPX files for installation, nor can you send apps remotely to your device. Those were really convenient features and we hope Microsoft would be thinking of bringing them back eventually.

Have you tried out the new web store? Let us know what you think in the comments.