Microsoft new ad campaign paints Siri as the bad partner that does not understand you
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On its YouTube channel Microsoft has posted series of clips which are continuing their attack on Apple’s Siri, painting it as the digital assistant that “doesn’t understand a f****ing thing about me”, “just can’t keep up” with spontaneous activities and is always “ hanging out with celebrities, acting all cool and stuff.”
Microsoft is of course promoting Cortana as an alternative, saying Windows Phone is a smartphone you can “Swear by, not swear at.”
See the rest of the clips below.
