Microsoft Announces CW App For Xbox 360 With SmartGlass Experience

Today, Microsoft announced the availability of the CW app on Xbox 360. This new app lets you watch your favorite CW shows, from full episodes to previews and interviews,. It also offers next-day episodes free with your Xbox LIVE Gold subscription. The episodes includes “The Vampire Diaries,” “Supernatural,” “Arrow” and “Beauty & the Beast.”

It also comes with a support for Xbox SmartGlass to offer a content-rich, interactive and integrated experience.

As viewers tune into The CW app on Xbox this Friday for the latest episode titled “The Originals,” they can access an exclusive Xbox SmartGlass experience that will provide exciting new content via their smartphone or tablet not available to any other viewers. Experiences and content that can only be discovered using the Xbox SmartGlass experience includes:

• A map that follows the characters through town, revealing events throughout the town’s history

• Biographies of each character

• Legends and lore of New Orleans and the world of “The Vampire Diaries”

There will also be a giveaway via Facebook for custom “Vampire Diaries” and “Supernatural” Xbox 360 consoles, so download The CW app from the Xbox LIVE Marketplace today and be sure to check out “The Originals” episode this week!

Source: Major Nelson