Telstra using interactive window display to sell Windows Phones

Microsoft and their partner in Australia, Telstra, is going a bit further than just bringing the Old Spice Guy to Australia to promote Windows Phone 7.

In the above video we see a state of the art projection and touch film system in a window display at Telstra ‘s T-Life in Bourke Street, Melbourne, allowing passers-by to interact with a giant Windows Phone 7 handset without even coming into the store.

While handset stock is still low in Australia, we expect phones running the OS to start showing up on other carriers very soon.