by Surur
2 weeks
Google is currently in the process of testing and refining its FLoC machine learning algorithm on millions of Chrome users. The system would profile users into groups based on their browsing history, and then offer this group ID t...
by Surur
2 weeks
Google is currently in the process of replacing the ability to profile users via 3rd party cookies with its own Privacy Sandbox, which would conveniently take control from websites and advertisers and move it into Google’s o...
by Surur
1 month
Google is in the process of overturning the paradigm of personalized ads on the web, making it so that, instead of your profile being stored on some nebulous server in the cloud of an ad agency (likely Google), it would be stored ...