During the GDGT live event last Tuesday, July 27th, Microsoft set up a booth to demo the WP7 devices. As you can see from the above video, the attendants came out pretty impressed even at this early juncture of the OS. The hubs and live tiles concept have the workings of becoming a hit with the population, and it is now up to MS to market it like crazy when the OS launches in the fall. I like this quote from the seattlepi blog
The star of the "gdgt live" gadget show Tuesday in Seattle wasn’t the latest Android phone from HTC, wasn’t the slick Web-TV aggregator Boxee, wasn’t the iPhone-controlled multi-room music system from Sonos. It was Windows Phone 7.
MS will also need to address the multitasking issue. They need to clarify how the native apps do multi-task and highlight the advantages of using the Zune pass over services like Pandora or LastFM (a price cut on the Zune Pass subscription or a family pass will go a long way in making the case) The capabilities present will be enough for most users but they need to blunt the â€œfear, uncertainty, doubtâ€ effects that will undoubtedly come from the Ad campaigns from their rivals in regards to the issue. I think Microsoft should also continue with these live demos around the country and really ramp them up when the OS launches because I believe, it is the most effective way to attract would be users to the platform.