Windows Phones are starting show up rather casually in movies in Scandinavian countries. For once its not Nokia however, but it seems Samsung which sponsored this product placement.
In this trailer of the new Hamilton movie we see the appearance of the Samsung Omnia W, with its video calling app in action, playing a pivotal part in the movie.
With Windows phone having a decent market share in the North of Europe, hopefully we will see more and more casual appearances of Windows Phones without anyone having to pay for it.
Thanks John for the tip.