Microsoft will be announcing their FY Q3 2016 results this afternoon, which will give us another look the current market position of Windows Phone.
Of course some may say that Lumia sales does not give us an accurate view of Windows Phone’s performance, due to the profusion of other OEMs such as Blu and Alcatel, but I think it is still safe to say 3rd party OEMs remain a single digit part of the Windows Phone market.
Others may say Windows Phones sales do not matter at all, since they are now all part of the very successful Windows 10 market. The lie of this is demonstrated by the lack of Lyft, Sonos and Snapchat app app for Windows Phone. Desktop success can not secure mobile apps, and the PC market itself is under severe pressure by the mobile ecosystem, resulting in falling PC sales and companies like Intel laying off employees.
In short without a successful mobile platform even Windows 10 will fail, as consumption and even creation moves increasingly to mobile platforms.
If Microsoft is to remain relevant as a consumer platform provider Lumia sales remain important, if only for those who prefer the option of using a Windows Phone as their primary handset.
With that in mind, how many Lumias do you think Microsoft managed to sell in in Q1 2016? Relevant factors is the release of the Lumia 650 in February/March 2016 and that Microsoft managed to ship 4.5 million handsets in the holiday season last year (Q4 2015), and 8.6 million Lumias in Q1 2015.
Let us know your prediction in the poll below.