Yesterday, we reported that PC makers are teaming up for a big advertising campaign. Microsoft, Intel, HP, Dell, and Lenovo are teaming up to bring a new advertising campaign with the slogan “PC Does What?” The campaign will feature print, TV and online advertisements. Microsoft and Intel are providing most of the funds for this campaign. Campaign will start on Oct 19th. You can check out the campaign ads here.
The campaign launch webcast is now live, you can watch it here.