Opera Software and Skyhook Wireless today announced their partnership to bring geolocation to the Web. Users can now simply choose to share their location with any Web site and get a range of information about related products and services around them. Whether it is local searching, social networking, geotagging photos, local advertising or discovering nearby content, geolocation is a key factor in creating a relevant and meaningful experience on the Web.
Traditionally, geolocation was considered as being only a part of a downloadable mobile application, but, with Skyhookâ€™s Wi-Fi Positioning System (WPS), any computer or mobile phone with a wireless adapter can take advantage of its advanced positioning technology and locate a user, making this service available to any Web site.
â€œLocation is always relevant when someone is browsing the Web,â€ said Tatsuki Tomita, SVP of consumer products at Opera Software. â€œBy embedding Skyhookâ€™s technology into Opera and making it available through the W3C Geolocation API, we ensure that every Opera user gets the same, high-quality, location-based experience out of the gate.â€
A technology preview for their desktop browser is available for download at http://labs.opera.com/.