‘Old Spice guy’ promoting Windows Phone 7 in Australia

It seems some of Microsoft’s Windows Phone 7 promotion millions will be going to Isaiah Mustafa, the Old Spice Guy with a penchant for taking his shirt off.

microsoft_kin_chestThe video is apparently part of the kick-off of promotions running up the the launch of Windows phone 7 in Australia on October 21st, according to Long Zheng from IstartedSomething.com.

Do our readers think this is cool or nipple-gate weird like the KIN upshirt shots that were widely mocked on the internet a few months ago? Let us know below.