Nokia Appoints Erik Bertman As General Manager Of Nokia China

Nokia China Erik Bertman
Nokia has appointed Erik Bertman as its new general manger for Nokia China. Nokia has been facing a tough challenge in China in the past few years where whitebox vendor devices with Android is hurting their sales than ever before. Nokia has a huge task of appealing customers who are spread across low cost devices dominated by local OEMs to high-end devices dominated by Samsung and Apple.

For example, an Android 4.2 device with Quad-code processor, 5inch 1080p IPS display, 2GB RAM and 32GB Storage just costs around $280. By comparison, Nokia Lumia 720T running Dual core processor, 480 x 800 pixels 4.3 inches display, 512MB RAM and 8GB storage costs more than $280. I hope Erik Bertman has some great plans up his sleeves to boost Nokia sales in China!

via: TC

Comments