Yesterday, Twitter highlighted Microsoft’s MSN as an example of how Twitter can be integrated into any publisher’s website to enhance the experience for visitors by adding immediacy and interactivity into a webpage. MSN’s global web properties will now feature a Tweet as their breaking news banner. You can see how it will look like from the image above.
Over 425 million people visit MSN sites each month, I guess Twitter will get much exposure to the general public from this new experience.
Whether it’s LeBron James Tweeting his move to the Cleveland Cavaliers or breaking news from a trusted account on Twitter like the New York Times, MSN.com visitors will see news in the form of a Tweet.
Many of these Tweets will come from news organizations such as The New York Times (@nytimes), The Wall Street Journal (@WSJ), The Washington Post (@washingtonpost), @CNN, @AOL in the U.S.; Yomiuri Shimbun (@Yomiuri_Online) and Asahi Shimbun (@asahi) in Japan; @SkyNews, The Guardian (@guardian) and The Telegraph (@Telegraph) in the UK; @NDTV and Hindustan Times (@htTweets) in India; and @Le_Figaro and Le Monde (@lemondefr) in France. Tweets may also come from news sources such as government accounts, celebrities, spokespeople or eyewitnesses to an event.