Thom Gruhler, Corporate Vice-President of Windows Phone Marketing at MicrosoftÂ duringÂ the keynote address at WPC today said that Microsoft will make Windows Phone the best enterprise class mobile interface.Â He also acknowledged that â€œSmartphone users today don’t know about Windows Phone and that’s a problem weÂ intend to fix,â€. I think its a good sign to see that Thom actually understands the real position in the market. He demoed all the Windows Phone 8 features so far revealedÂ such as the new Start Screen, the new Wallet and NFC experience, the ability for enterprise to sideload apps, encryptionÂ features. etc,.
Speaking to ITWorldCanada, Darren Bibby, ProgramÂ Vice-president of software channels and alliances research at IDC has expressed his views on upcoming Windows Phone 8 in Enterprise world as follows,
â€œI’ve heard some very, very strong things about Windows Phone. It’s altogetherÂ possible these (phones) could be poised for one of these massive upswings,â€
The key opportunity for channel partners with Windows Phone 8 is the factÂ that it will be so well integrated with the rest of Microsoft’s growing stable of offerings, including AzureÂ cloud, the upcoming Windows 8 operating system, and the new Surface tablet,Â Bibby said.
â€œThe thing I like is if I can get Windows 8 on my laptop, tablet and phoneÂ then I can start using Microsoft PowerPoint slides across all three,â€ Bibby saidÂ as an example. â€œYou can’t go very easily between a laptop to an iPad and back toÂ your laptop. It’s just very difficult. But if I can work on my PowerPointÂ document â€¦.keeping the file format intact throughoutâ€¦that is very powerful.â€
â€œIf it’s all integrated, that’s been (Microsoft’s) success story,â€
Read more at ITWorldCanada.Â