Microsoft Talks About Sunrise Acquisition And Their Ambition To Rethink The Productivity Category

Sunrise Calendar App

Microsoft today officially announced they have acquired Sunrise, provider of a next-generation calendar app for iOS and Android. Microsoft thinks that a reinvention in the way people use calendars on mobile devices is long overdue. Microsoft confirmed that the Sunrise app will remain in market and free after the acquisition. More importantly, this app will continue to support a wide range of third-party apps and calendar services. Microsoft will be sharing more about how they’ll build on its success and apply Sunrise’s innovations to other Microsoft apps and services in the coming months.

This is another step forward on our journey to reinvent productivity and empower every person and organization to achieve more. Today’s acquisition of Sunrise, our recent acquisition of Acompli, and our new touch-optimized universal Office apps for Windows 10 all exemplify Microsoft’s ambition to rethink the productivity category. Our goal is to create more meaningful, beautiful experiences in mobile email and calendaring across all platforms. And as you will hear in the video below, the creative talent and fresh thinking at Sunrise and Acompli will make a lasting impact on the Microsoft family as we seek to reinvent productivity.

Source: Microsoft, Sunrise

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