Microsoft Ranked No.2 As The Most Influential Brands On Social Media By Klout

Klout 50 Microsoft

Klout today announced a ranking of the top 50 global brands with the most social influence and engagement, calling the Klout 50. Microsoft was ranked No.2 in the list and Amazon took the top spot.

When matching up Interbrand’s list to the Klout scale, it was interesting to note the role that social media success plays in creating a valuable brand. For example, Microsoft, Google and McDonald’s deserve recognition for creating a valuable global brand and creating a powerful social media presence as all three have secured a top ten spot on both lists.

Klout came up with this list by analyzing the Interbrand 2014 Best Global Brand report and translating their social influence on the Klout scale. Read the full list here.

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