Microsoft promoting Windows Phone on Xbox Dashboard with interactive ad

We always argue for greater cross promotion of Windows Phone 7 using Microsoft’s existing properties, so it is nice to see an example of it in action.

In the above video Laura Foy runs an interactive demo of Windows Phone 7, and if the user likes it and decides to keep it their avatar gets a new Windows Phone to play with.

The promotion is a great way for Microsoft to remind their 50 million Xbox users that Microsoft offers a way for them to take their experience on the road, and I hope we see a lot more of the same in the future.

Thanks Stan for the tip.