Over the last weekend, the passengers of flight VS011 from Heathrow to Boston had a sweet surprise as Microsoft and Virgin Atlantic partnered together to bring Christmas joy during their journey.
So with a little help from Santa, Microsoft and Virgin Atlantic set out to put the magic back into flying. Passengers were greeted with a special gift of a Windows tablet on arrival. Especially for the younger passengers (as well as some of the bigger kids) on the flight, the tablets played an important role in tracking Santa’s journey from the comfort of their seats via the North American Aerospace Defense Command (NORAD) Track Santa service.
Near the coast of Greenland, Santa’s reindeer caught up with the Virgin Atlantic 787 Dreamliner to ‘meet’ passengers on board. Via a series of projections on to the cabin ceiling, passengers watched the sleigh land on the aircraft before then walking down the aisles, delighting children and taking selfie’s with surprised passengers. The passengers were then able to watch Santa prepare his crew for departure before heading off into the night sky.
Microsoft and Virgin Atlantic will also be analyzing how these passengers had interaction with this experience and improve it in the future.
Read more about it here.