Microsoft Bing Powered Desktop Search Numbers Are Up 0.8 Percentage Points


comScore today released its monthly analysis of the U.S. desktop search marketplace. Microsoft Sites came second with 21.3 percent (up 0.2 percentage points) while Google Sites led the explicit core search market in January with 63.8 percent of search queries. In total, 63.9 percent of searches carried organic search results were powered by Google, while 33.1 percent of searches were powered by Microsoft Bing (up 0.8 percentage points).

comScore Explicit Core Search Share Report* (Desktop Only)
January 2016 vs. December 2015
Total U.S. – Desktop Home & Work Locations
Source: comScore qSearch
Core Search EntityExplicit Core Search Share (%)
Dec-15Jan-16Point Change
Total Explicit Core Search100.0%100.0%N/A
Google Sites63.8%63.8%0.0
Microsoft Sites21.1%21.3%0.2
Yahoo Sites12.4%12.4%0.0
Ask Network1.6%1.7%0.1
AOL, Inc.1.0%0.9%-0.1

17.5 billion explicit core searches were conducted in January, with Google Sites ranking first with 11.2 billion (up 1 percent). Microsoft Sites ranked second with 3.7 billion searches (up 1 percent).

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