As we all know, Microsoft has an exclusive partnership with Twitter for integrating tweets inside search results. Today, they announced an improved Twitter experience in Bing search results. Microsoft looks at a number of signals including tweet quality, retweet count, freshness of tweet, user profile info and verified status, among others to display the tweets in search results.
- In the milliseconds that it takes to type a few letters, Bing automatically showcases the top matching hashtag suggestions. For instance, if you start typing “#dailysh” in the search box, Bing automatically helps you complete the query.
- Searching for the hashtag “#dailyshow” then surfaces top results from Twitter in the search results.
- Bing also helps you find specific Twitter handles. Say you are looking for Ashton Kutcher’s Twitter handle and start typing “@a” in the Search box on Bing. You will see top suggestions for Twitter handles that match your input along with additional info that shows up on hover, to help you quickly find the right person.
- When you search for the specific handle, you can be confident that you’re clicking on Ashton Kutcher’s official Twitter profile since the result is clearly marked as “Verified.”
- Finally, if you are looking for the latest gossip from Twitter about your favorite celebrity (e.g. Ashton Kutcher), simply search on Bing for that celebrity and we will include top content shared on Twitter directly in your search results.
You can try out it at Bing.com.