Microsoft Advertising celebrates another Windows Phone Marketplace success story

We recently heard about the Taptitude developers making $1400 per day using Microsoft’s Advertising solution for Windows Phone.

Microsoft Advertising have now highlighted another developer who is doing very well on Marketplace.

Geekworks, the developer of Shuriken Ninja, has also found great success on Windows Phone, earning $245,000  in a year from their ad-supported game.

Mat Newport and Matt Williams are the two-man development team for GeekWorks LLC., based out of Minnesota, USA. They’ve had several games in the top 100 apps on the Windows Phone Marketplace.

Shuriken Ninja was originally released as paid game for $1 in April 2011, but did not do very well. A few months later they switched to Microsoft Advertising’s monetization solution and have not looked back since.

“We were pretty floored that Shuriken Ninja has been so popular. We were obviously able to make more money as a free game with ads.” said Mat Newport of Geekworks.

Geekwork’s other Matt, Matt Williams said:

“Microsoft Advertising seemed like the right choice. It was easy to get started, and then go back to doing what we love, programming the games. …the return we get from utilizing pubCenter cannot be discounted. It is what allows us to devote a significant amount of our time to planning, designing, and coding. ”

Their game currently receives 900 to 1,200 downloads a day with a total of 436,349 downloads of Shuriken Ninja since its launch. Across all of their games, they’ve reached 145M impressions, at an average of $1.69 eCPM.

Have our readers heard of any other developer success stories? Let us know below.


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