Luxury Retailer Pirch Uses Microsoft Surface To Improve Customer Experience



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Pirch, a first-of-its-kind appliance, plumbing and outdoor brand retailer is transforming their customer experience by using Microsoft Surface Pro 4. Microsoft Surface allows the Lifestyle Experience Advisor (LEA) to tap into the the Pirch Advisor – which houses everything from individual client preferences and designs to Pirch’s product availability and pricing. Pirch Advisor is built on Azure and it utilizes Microsoft Office 365, pen and touch for everything from customer-facing tasks to managing backend business operations.

For example, when a customer sees the range of their dreams, Surface and Windows allow the customer’s LEA to utilize Pirch Advisor to seamlessly note the preference, check product availability and pricing, schedule a follow up and more – all while never having to leave the customer’s side. There’s no other device out there that can handle Pirch’s need for full PC capability with a mobile and premium design like what Surface provides. No other single product offered the robust functionality within a single operating platform.

Microsoft today also posted an interview with Craig Hills, Director of Digital Operations at Pirch about how Microsoft is helping his organization in improving customer experience. Read it here.

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