LG to concentrate on Windows Mobile rather than Windows

It seems after dipping its toe in the netbook market, LG has decided to focus on its strengths instead, and instead move its resources to the mobile phone market.

Apparently LG found the netbook market much smaller than anticipated, and instead will be looking at producing more full touch screen and QWERTY phones like the ones which brought it success in the phone market, rising the 3rd biggest phone manufacturer, after Nokia and Samsung.

LG’s main focus will the the low cost touch screen phone market, with devices selling for £100 contract-free or free on very low £10/month contracts.

LG has however recently signed a memorandum of understanding with Microsoft to release 50 Windows Mobile phones over the next 3 years, so its very likely some of the phones it will be pushing will be running Windows Mobile.

LG is expected to release devices later in 2009 that will either increase in terms of design (thinner), have better camera quality and memory, or  in various colours.

LG’s handsets have been particularly popular with retailers in UK such as Carphone Warehouse, Tesco and Argos.

Read more on LG’s strategy at Mobiletoday.co.uk

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