I n an aim to meet growing demand in Australia HTC has added a new distributor for their smartphones on Australia. Currently Brightpoint is their main distributor, similar to UK, but the company has announced the addition of Synnex to their roster.
â€œThis deal is very significant for us as it signals our first handset vendor, and it means we will start to play in the telecommunication area,â€ Synnex Australia CEO, Kee Ong, said.
â€œThe move completes our 3C strategy where we play in the computer, communication and consumer electronic space.â€
â€œWeâ€™re looking into this relationship very seriously to make sure we can secure our future plans to enrich our product offerings to resellers and retailers,â€ Ong said. â€œWe look forward to helping HTC meet the demand for its products in the Australian market.â€
"This strategic alliance with Synnex represents a great enhancement to meet the growing demand for HTC handsets in Australia, "said Anthony Petts, Sales and Marketing Director ANZ, HTC Corporation. "Synnex’s experience will accelerate further the availability of HTC phones to Australian customers."
The agreement will take effect from 1 July and include including credit facilities and account management, enabling them to offer improved levels of fulfilment and stock management to Australian retailers.