Much more successful than Marketplace, My Phone was the service which brought the cloud to Windows Mobile. Microsoft appeared to have stumbled over the perfect combination of features, functionality and most importantly lack of intrusiveness in the day to day usage of your phone.
With the service costing absolutely nothing, is there any reason why every Windows Mobile user have not enrolled their device already?
In 2010 we can expect Microsoft to continue to build on this platform, with further elements to sync and also increased storage, making the software even more compelling.
Do you love My Phone too? Let is know in the comments.