According to research firm Gartner, Worldwide PC shipments totaled 75.7 million units in the Q4 of 2015, a 8.3 percent decline from Q4 2014. For the year of 2015, PC shipments totaled 288.7 million units, an 8 percent decline from 2014. The disappointing news is that holiday sales did not boost the overall PC shipments. Also, Windows 10 launch didn’t increase sales as expected. The migration was less in the Q4 as many organizations were just starting their testing period.
“All regions registered a decrease in shipments. Currency devaluation issues continued to impact EMEA, Latin America and Japan,” Ms. Kitagawa said. “Collectively EMEA, Japan and Latin America saw their markets reduced by nearly 10 percent in 2015.”
Gartner’s outlook for PC shipments in 2016 is for a decline of 1 percent compared with 2015, with the potential for a soft recovery in late 2016. Ms. Kitagawa said the PC market is still in the middle of structural change which will reduce the PC installed base in the next few years.
Among the PC OEMs, Lenovo maintained its top position even though the worldwide PC shipment saw decline for the third consecutive quarter. Lenovo did particularly well in North America to offset shipment declines in EMEA, Latin America and Japan.
“Holiday sales had a limited impact on PC sales in the U.S. market,” Ms. Kitagawa said. “Notebooks were off the top wish list of holiday gifts. Unlike 2014 holiday sales, there were not many holiday mega deals for laptops, especially in value segments. At the same time, consumers’ interest shifted to other consumer electronics devices such as TV’s and wearables. “