Comscore shows Microsoft mobile OS continues to fade in USA

MicrosoftJuly-11Aug-11Sept-11Oct-11Nov-11Dec-11Jan-11Feb-12March-12April-12May-12Jun-12Jul-12
US installed base5.75.75.65.45.24.74.43.93.94.04.03.83.6
Percent loss0.100.10.20.20.50.20.50-0.10-0.2-0.2

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Comscore’s monthly numbers are out today, and despite our hopes it shows the combined market share for Windows Phone and Windows Mobile continues to fade rapidly in USA.

In terms of actual numbers, there are 4.104 million phones running a Microsoft mobile OS, down 76,000 from from a month earlier.

In all likelihood this is mainly due to Windows Mobile users leaving the platform and not opting for Windows Phones, something we hope will change with the launch of Windows Phone 8.

Interestingly with Windows Phone market share in terms of sales now close to their actual installed base, the bleeding should now be close to stopping, and if Windows Phone market share increases over the next few months we should see the Comscore numbers slowly increase.

See all the numbers at Comscore here.

Thanks Brian for the tip.

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