Comscore now also agrees BingYahoo had 30% of the US search Market, taking share from Google

comScore Explicit Core Search Share Report*
April 2011 vs. March 2011 
Total U.S. – Home/Work/University Locations
Source: comScore qSearch
Core Search EntityExplicit Core Search Share (%)
Mar-11Apr-11Point Change
Total Explicit Core Search100.0%100.0%N/A
Google Sites65.7%65.4%-0.3
Yahoo! Sites15.7%15.9%0.2
Microsoft Sites13.9%14.1%0.2
Ask Network3.1%3.0%-0.1
AOL, Inc.1.6%1.5%-0.1

*“Explicit Core Search” excludes contextually driven searches that do not 
reflect specific user intent to interact with the search results.

bing-yahoo-SEOIn March Experian Hitwise announced that Bing +Yahoo’s combined search market had hit the 30% mark, and now Comscore agrees that in April the two search contenders have also hit the mark.

Both Bing and Yahoo, who’s search is powered by Bing, have gained market share, adding a combined 0.4%, while Google was down 0.3%.

It seems while Google is attempting to attack Microsoft’s cash cows with its Chromebooks they may want to spend more time protecting their own major revenue earner.


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