Bing adopts Safe Preference for child safety

Once Parental Controls are set, kids will see this message.
Once Parental Controls are set, kids will see this message.

Bing has become the first search engine to support a new web safety standard called Safe Preference. This means that participating websites will be able to filter out unsafe material when a participating browser is searching.

The Bing teams explains how to use this feature in the following steps:

  • Parents need to turn on Windows Family Safety for their child’s account.
  • Participating browsers recognize that parental control is turned on and indicate to Bing that the user prefers to receive safer results.
  • Bing respects this preference and sends back only results we’ve classified as non-adult.

Currently, this is only supported by Internet Explorer (10+) and Firefox.

via Bing Blogs

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