Articles or artichokes, issues of media mediocrity

Dvorak. Mossberg. Toplosky. iPhone. Apps. Android. Market. Dual core. Quad core (!?). Magical. Revolutionary. 32GB. 64GB. Multitouch. 3G. 4G. Stopping right there, but the list goes on. Some of these can be considered buzzwords for some time now as they’re mostly used outside of its originally narrow technical context by non-specialists who use the term vaguely or imprecisely. Popularity of a certain word that represents either a product or something related to it means Sons and Moons to a company that owns it. Obviously. However, what is worth noting here is that popularity itself rises exponentially when phrases/words are repeated countless number of times, regardless of the facts. What someone says and repeats makes more importance than the raw and true information.

Research shows that repeated exposure to one person’s viewpoint can have almost as much influence as exposure to shared opinions from multiple people. If one sums both… People hear/read opinion maker’s thoughts/comments through different channels; be it social network sites that relate such content through users, relinked content or original channels it came from. We have plenty of such people and organizations that serve as opinion makers. Toss an eye for the introductory words of this article.

Overture to the revolution…

First iPhone presented a revolution. Is it hardly possible to argue that at this moment. Device gained an extraordinary status and kept it through its incarnations by grabbing hearts and minds of casual, business and young consumers. Its popularity is incredible. Magical? Certainly not. Marketed properly? Indeed, and even more than that. After that sui generis revolution came an era of Android devices. It all began with some awkward looking devices that seemed to attract a low amount of users all the way up to the behemoth it represents today. Apple made an enormous success and Google saw its opportunity there as an another player (not the second one!) – and is by far really successful.

Although Android devices are nowhere as easy or slick to use as iPhones (at least according to the countless reviews so far) they’ve punched a great hole in the market and caused a division of users to such an extent that real troll wars are present on many commenting platforms of tech portals and blogs. Blogs themselves fight immensely. Over sponsors, over audience. Even if it means publishing articles that have a sole purpose of antagonizing a certain part of sided users. It all comes back down to the popularity and hype; Poweruser that wants most of device’s features accessible on one side – average Joe that just wants things to work without much meddling on the other side.

Overture to controversies…

After this short intro onto (al)most recent things, artichokes and media mediocrity. The fight continues with resolutions; recently, two major heads of Verizon were seemingly also contradicting each other. First came the bad news for Windows Phone 7 world as they (or he) preferred RIM. Or whatever. Then came the main talking head, and boom – we’ve had a wave of first leaks of Windows Phone 7 devices just for the Big Red. It is really an interesting story developing around, as if certain executives have no idea what is going on in their own company. Really. It is possible to see Verizon in this image as well, although it is not drawn;
Resolutions Comic

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