Apple’s rumoured Android licensing fee may give Windows Phone a boost

android_dollar1With the passing away of Steve Jobs last year, much of the passion with which Apple was pursuing the death of Android seems to have faded away, and now there is a rumour that Apple may be offering licensing terms to Android OEMs of between $5 and $15 per Android handset.

The terms bring to mind Microsoft’s own very successful efforts at extracting licensing deals from Android OEMs, but the effect would be much more significant, mainly due to the cumulative effect.

Adding the $15 to a similar amount already being paid to Microsoft would add $ 30 or more to the cost of Google’s new $100 Android phones, making them prohibitively expensive, when Microsoft may be offering similar terms with more support for an OS which is increasingly gaining traction.

Of course the killer blow would be if Microsoft makes Windows Phone free or very cheap while extracting revenue from Marketplace purchases, advertising and other revenue streams, while Android handsets remain encumbered by significant patent costs.

Do our readers think Microsoft should make Windows Phone free for low-cost handsets? Let us know below.

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