Another Windows Phone 7 in-app purchasing service announced

payment-systemsLinxter, Inc., provider of message-oriented cloud middleware, today announced the version 2.0 release of, its cloud integration hub running on the Windows Azure platform. Through integration with PayPal, the Cloud Middleware hub provides credit card payment capabilities, enabling application developers to implement both in-app purchasing and mobile payment solutions.

The Cloud Middleware pre-built integration services hub brings a range of new possibilities to Windows Phone 7 app developers, by eliminating the need to learn the specifics of each Application Programming Interface (API) they wish to utilize. Instead, developers use cloud messaging to send a simple message to any of their private, secure, cloud services.

“Integration services are a fast-growing segment in cloud computing,” commented Nicole Denil, Director, Americas, Windows Azure Platform at Microsoft Corp.. “We are excited to see a solution like being brought to life on the Windows Azure platform.”

The first two private services created on a account are free. The service requires a Linxter cloud messaging subscription, which is available with a 30-day free trial, after which $5 per month covers 1,000,000 secure, reliable, durable transactional data exchanges.

“A cloud middleware integration platform is ideal because it reduces technical barriers and lowers costs,” stated Jason Milgram, founder and CEO of Linxter. “Adding easy-to-implement, secure, reliable financial transaction capabilities to our Cloud Middleware offering ushers in a new wave of innovation in product development.”

“Running on the Windows Azure platform, Cloud Middleware is able to massively scale up during high volume spikes and scale down when processing loads are lower,” added Milgram. “This enables us to bring a Just-in-Time (JIT) operations model to our compute infrastructure needs, lowering costs and providing consistent availability to our business customers.”

“We’re excited to see our PayPal X developers continue to innovate on a range of platforms,” said Naveed Anwar, PayPal’s senior director of X.Commerce Developer Network. “ is creating a whole new way for developers to add payment processing into their apps on the Windows Azure platform.”

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