An interview with WP7 Exclusive Startup-Social Indulgence


1)Have you developed Apps for any other platforms before?If Yes What are they?

We are a new startup and have chosen WP7 exclusively as our platform of choice for the foreseeable future.

2)Why did you choose WP7 as a platform of your choice?

Most mobile platforms are relatively similar to each other, however WP7 has not been afraid to break the mold and is quite innovative.  I think WP7 is positioned well to find a balance between OEMs, developers and consumers without becoming fragmented.

3)Which one do you think as the single most feature you liked in WP7?

I like the ability to bring content from multiple services into one place, as well as the XBox Live integration.  However the most important features I’ll be looking for in the future will come from a wide variety of apps and games.

4)Are you satisfied with WP7 Platform development tools?

Yes.  The tools are not finished yet and are currently at the beta stage, however they are of good quality.

5)What are the Apps and Games you are developing now in WP7?

We have developed 2 apps and 1 game so far.

  • The game is ‘Glow Air Hockey’, which is a fun single or two player game that challenges your reflexes and provides hours of fun.  It has realistic behaviour that is powered by a physics engine.  You can play against another player on the same touch screen, or play against the phone with 3 levels of AI.  A lot of work was done to make the AI very realistic, and will challenge you at each level.

  • We have also created an app called ‘My Shopping List’, which allows you to easily keep track of items to pick up from the store.  It remembers previous lists and allows you to easily copy recurring items that you have picked up before.  You can also place items in the basket as you’ve picked each item up, so that only remaining items are listed.

  • We have created an app called ‘Eye Tester’, which displays an eye chart that allows you to compare your eyes over time.  You can also view a chart to see how your eyes compare to other users that have downloaded the app as well.

6)Future Plans?

We will be creating several more apps and games in the near future, so stay tuned for updates.  You can follow us on twitter at

Thanks Chris for your valuable thoughts.Good luck for your products at WP7 Marketplace.

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